Luthra and Luthra

Avisha Gupta


+91 11 4121 5100


Avisha has over 12 years of experience and specializes in Technology laws including Fintech, Data Privacy, and host of other emerging technologies such as E-Commerce, Cloud based Services, OTT Platforms, AI, Crypto Currencies, Blockchain, IoT, Health Tech, and Digital Maps.

She has advised some of the largest global and national technology companies, start-ups and banks/NBFCs on regulatory issues, licenses and approvals, policies and contracts. Some of these include Google India, Airtel Payments, ANI Technologies (Ola), Yum Brands. 

She also has extensive experience in advising on corporate law issues including securities laws and foreign exchange.

Apart from corporates, Avisha often works with regulators and industry associations on policy issues, such as IAMAI and RBI on Payments Vision (Nov 2021); FICCI and Ministry of Corporate Affairs on M&A Rules (May 2019); SEBI on policy changes to Takeover Regulations (Aug 2016), meaning and scope of “Control” and reclassification of promoter (Sep 2015).

Avisha is frequently quoted in media articles and writes for financial dailies on issues around legal developments for The Economic Times, Financial Express etc. She also regularly delivers guest lectures at business schools – MDI Gurgaon (Sep 2020, Dec 2019, Aug 2019 – MBA and Executive MBA Programs), Jindal Global Business School (Apr 2019), Shiv Nadar University (Feb 2019), Start-up Leadership Program (Sep 2017).


  • Advised Lamborghini S.p.A on software systems to be installed in vehicles from privacy and information technology laws of India.
  • Advised Audi Ag on Indian privacy and data protection laws.
  • Advised Google India on Fintech laws particularly collection, storage and sharing of KYC details related issues.
  • Advised RapiPay Fintech in compliance and structuring related aspects under the Fintech laws and setting up and operationalizing neo banks.
  • Advised Microsoft Corporation on mapping policy of India including on collecting/ selling/ licensing map data in India and on ‘remote sensing data’ under the Remote Sensing Data Policy.
Bar Enrolment
  • Bar Council of Delhi


  • B.A./B.Sc. LLB (Hons.) – West Bengal National University of Juridical Sciences, Kolkata
  • Company Secretary (CS) – Institute of Company Secretaries of India (ICSI)

Awards / Recognition

  • Recognized ‘Top Female Lawyer in India’ by Asian Legal Business (2022).
  • Recognized as the ‘Economic Times Young Leader’ (2019).
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